News

May 2010

Au Logistics launches Next Holiday e-newsletter

Birkenhead based distribution and travel information specialist Au Logistics has launched a consumer e-newsletter called Next Holiday featuring holiday and travel offers.

The first issue of Next Holiday.co.uk was e-mailed at the beginning of May and will initially circulate monthly, then more frequently as interest grows.

Au’s John Escott said, “Consumers are increasingly using the web to find discounted holidays and travel bargains. To keep pace with this trend we, together with sister company BP Travel Marketing Services, have launched a ‘deal aggregation’ product under our Next Holiday brand. Everyone loves a bargain and a holiday so I expect consumer registrations to quickly soar”.

Next Holiday also has a website where people can view the most recent e-newsletter as well as later offers and register for future issues of the e-newsletter. Each participating travel company has an entry on the e-newsletter and the website outlining their holiday or travel deal and people interested can click through to a page showing more detailed information.

John Escott continued, “Tour operators, travel companies and hotels will be able to shift any departures or periods with low sales by discounting then quickly and economically communicating directly to Next Holiday’s substantial database of people who take holidays.”

Further information from Steve Martin on 01233 211230 or steve.martin@bptms.co.uk Or John Escott on 0151 630 8662 jescott@au-logistics.co.uk

January 2010

Welcome on board Warner Holidays

Au were there to help Warner when their current Mailing House went into Administration. After setting everything up in a day we were pleased to see their first batch of consumer requests go through our mailroom in December.

December 2009

Au – as good as gold at producing websites

Never one to shirk a challenge and always looking to diversify it’s offerings, AuMS have recently completed and launched a brand new 70-page website for Housing Sector consultants ‘Value Based Solutions’ (VBS).

The site was put together for VBS over a 6 week period by Au’s John Sheridan and (mostly) Phil Cosens.

VBS Managing Director Tony Bryan was delighted with the end product which can be found at www.vbsolutions.co.uk

"We had a very specific idea of what we wanted to achieve and from the outset AuMS surpassed our expectations. As well as flexibility, the team demonstrated the creative and technical expertise needed to meet our requirements both now and taking the company forward”.

The project was particulary exciting to win as the Au team saw off competition from much more established online agencies.